Who are we?

Helen Masters, Director of Pudding

Down to earth and highly professional retail lingerie & swimwear business specialists offering lingerie business consultancy and lingerie retail training. Our lingerie retail training includes lingerie sales training courses, lingerie customer service training courses and bra fitting courses. We also provide sales management programmes, retail management programmes and employee development through our Lingerie Retail Development Programme™.

We offer a lingerie industry recruitment consultancy & intimate apparel recruitment consultancy through our Lingerie Retail Careers Service™ and a Lingerie Retail Operations Manual™. Our range of lingerie business consultancy services is designed to deliver real results for retailers and retail brands.

Our founder, Helen Masters, has a 20 year track record in the retail business including running her own highly successful, award-winning lingerie business, Pudding Lingerie. Pudding was known for its high performance in sales and customer service and its expert bra fitting.

Helen devised her own successful lingerie sales training and lingerie customer service training programme based on Pudding’s Signature Sales and Service Model™.

Helen has now taken the company in a new direction – as a lingerie business consultancy and lingerie retail training provider. Pudding focusses on helping other lingerie businesses & intimate apparel brands to get started and improve their skills and results, particularly in sales and customer service and of course, bra fitting.

Pudding Consultancy is the only pure retail lingerie business consultancy in the UK. We offer the most comprehensive range of retail lingerie business support programmes . Our lingerie business consultancy and lingerie retail training services span all aspects of the retail lingerie and intimate apparel business.