Start From Scratch Programme
Master the Lingerie Business
Do you dream of opening your own lingerie store, bra-fitting studio, mobile business, or website?
Some of the most successful lingerie businesses began with a founder who spotted a gap in the market and had the passion to fill it.
Vision and passion alone aren’t enough. Successful founders know what they don’t know, and get the expert guidance they need to build the right formula.
Before you make expensive decisions that could cost money—like selecting premises or buying stock—get expert support to do the groundwork and build a sustainable, profitable business.
What you need to get right
To launch successfully, you need to:
Understand your customer and what they want
Analyse your competition and learn from their strengths
Deliver your product or service in a way that exceeds your competitors
Communicate clearly what you offer, who it’s for, and why it matters
Build a rigorous operational plan covering finance, buying, people, procedures, promotion, and pricing
That’s where Helen and the Pudding team come in. We’ve helped lingerie retailers and brands worldwide go from concept to launch. Many clients continue to work with us as they grow from successful startups to leaders in their field.