Retail Operations Manual For Best Practice In Lingerie Retail
The ultimate guide to running a lingerie business, covering everything you need to know and do from idea stage through to launch and day to day running of the business for maximum sales at minimum cost.
If you are new to running a lingerie business, there is a lot to learn! Even people who are experienced in successfully running businesses find they need specialist knowledge, skills and processes and without those they risk wasting a lot of money and time. We have crystalised over 20 years of experience into one easy to follow guide to help you to learn quicker than you would on your own and avoid the costly mistakes that lingerie start-ups often make when they go it alone.
Covering everything you need to know and do from idea stage through to launch and day to day running of the business for maximum sales at minimum cost.
Why do you need it?
Learn quicker than going it alone
Avoid costly start-up mistakes
Access specialist guidance on running a profitable lingerie business
The standard manual delivered by email in both PDF and powerpoint format, with accompanying tools and templates in Excel and Word.
Delivering Superior Sales & Service – the Sales & Service Model
The Fundamentals of Good Sales and Service in Lingerie Retail
The Signature Sales and Service Model: Summary, Underpinning Behaviours, 4 key Components
The Bra Fitting Service at the heart of the model
The WOW FACTOR Sales & Service Model Step By Step: what does a successful interaction look?
Sales & Service tools & training checklists
The WOW FACTOR in Simple Steps
The WOW FACTOR Self-evaluation & action plan
Tools to manage the store and team effectively day to day -
Tracking Results:
The WOW FACTOR Top KPIs
Detailed KPI set & Best Practise benchmarks
Targets
Sales Funnel & Conversion Analysis
Team Motivational Tools:
Team briefing template
The WOW FACTOR Bingo Sales Incentive Template
Buying and Stock management Guidelines :
The OTB and buying plan model
The range matrix
The pricing plan & tool
The order template
The stock management plan
Buying and inventory Key Performance Indicators, Best practise Benchmarks & Targets
Practical training tools for individuals and teams:
The Bra Fitting Process Step by Step
Bra fitting tools & training checklists
Bra fitting process checklist
Signs of a well and ill fitting bra
Instant bra fitting guide
Sister size table
Running a lingerie retail business effectively and efficiently day to day:
Merchandising standards and guidelines
Process and checklist for receiving deliveries
Process and checklist for maximising internet orders
Returns policy
Effective complaints handling
Daily task list
Product bible template
Key People Policies & Plans:
Staff employee specification, job specification, induction plan, performance plan, development plan template
Staff Rota and Timetable
Store Opening Plan & Checklist :
Location analysis template
Implementation plan for opening
Financial plan Template
Key Performance Indicators & Targets
Opening stock order template
Bespoke Versions & Training
Customised manual to reflect your product range, processes, and branding – from £995 + VAT
Optional 4-hour Zoom training course to implement the manual and train your team – £595 + VAT
“The manual covers all aspects of retail operations, it’s a great tool for implementing procedures, checks and balances for anybody working within the business. Saved me hours of time producing my own and the check sheets are simple for implementing.”
— Justine - SOS Lingerie, UK
“The Retail Operations Manual is a great asset to our company. An in-depth, professional, detailed guide that is a must. An amazing A-Z manual for powerful policies and procedures in the retail lingerie industry.”
— Dia Zach Stoumbos , Promise Greece
