Retail Operations Manual for Best Practise in Lingerie Retail

The ultimate guide to running a lingerie business, covering everything you need to know and do from idea stage through to launch and day to day running of the business for maximum sales at minimum cost.

Why do you need it?: If you are new to running a lingerie business, there is a lot to learn! Even people who are experienced in successfully running businesses find they need specialist knowledge, skills and processes and without those they risk wasting a lot of money and time. We have crystalised over 20 years of experience into one easy to follow guide to help you to learn quicker than you would on your own and avoid the costly mistakes that lingerie start-ups often make when they go it alone. 

The standard manual delivered by email in both PDF and powerpoint format, with accompanying tools and templates in excel and word.

Delivering Superior Sales & Service – the Sales & Service Model

• The Fundamentals of Good Sales and Service in Lingerie Retail

• The Signature Sales and Service Model: Summary, Underpinning Behaviours, 4 key Components

• The Bra Fitting Service at the heart of the model

 Practical training tools for individuals and teams:

• The Bra Fitting Process Step by Step

• Bra fitting tools & training checklists 

• Bra fitting process checklist

• Signs of a well and ill fitting bra

• Instant bra fitting guide

• Sister size table

The WOW FACTOR Sales & Service Model Step By Step: what does a successful interaction look?

• Sales & Service tools & training checklists 

• The WOW FACTOR in Simple Steps

• The WOW FACTOR Self-evaluation & action plan

 Running a lingerie retail business effectively and efficiently day to day:

• Merchandising standards and guidelines

• Process and checklist for receiving deliveries

• Process and checklist for maximising internet orders

• Returns policy

• Effective complaints handling

• Daily task list

• Product bible template

Tools to manage the store and team effectively day to day :

Tracking Results:

• The WOW FACTOR Top KPIs

• Detailed KPI set & Best Practise benchmarks

• Targets

• Sales Funnel & Conversion Analysis

 Key People Policies & Plans:

• Staff employee specification, job specification, induction plan, performance plan, development  plan template

• Staff Rota and Timetable

 Team Motivational Tools:

• Team briefing template

• The WOW FACTOR Bingo Sales Incentive Template

Store Opening Plan & Checklist :

• Location analysis template

• Implementation plan for opening

• Financial plan Template

• Key Performance Indicators & Targets

• Opening stock order template

Buying and Stock management Guidelines :

• The OTB and buying plan model

• The range matrix

• The pricing plan & tool

• The order template

• The stock management plan

• Buying and inventory Key Performance Indicators, Best practise Benchmarks & Targets